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 WHAT IS FRANCHISING ALL ABOUT
HISTORY OF FRANCHISING
The word franchisee comes from Old French meaning privilege or freedom. Today franchising is a highly regulated industry, which offers a great opportunity to those individuals who truly to realize their dream and go into business for themselves.
WHAT IS FRANCHISING
Essentially franchising is a very specific method or way of distribution of goods and services. It has been around in one form or other since mankind first began to engage in commercial enterprise. It has evolved from franchisee concept of today.
WHY BUY A FRANCHISEE
In a sense, franchising is a business model whose primary is risk minimization. Every study ever done on the success rate of new (non-franchisee) business startup concludes the same thing start up a new business is very risky. Most studies show that over 90% fail within 1 year. The primary reason that the failure rate is so high is because the owners have to go through the learning curve off operating the business. Unfortunately the marketplace is not very tolerant of the inexperienced new type trying to learn how to operate a new business. If you can't compete in the market place the sharks eat you very quickly. You go bust you lose money, your credit, your home, your reputation and sometimes even your family. Failing in business can be a horrible experience. Unfortunately this happens to thousands of poor souls every year in the world and it is so necessary unless you have considerable experience in the specific business tat you intend getting into it is very probable that you will fail. |
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REQUIREMENTS
WHOM DO WE SEE AS OUR FRANCHISEE BUSINESS ASSOCIATE :
We are very selective in choosing our franchisee business associate; we look out for the following characteristics in them :
- A basic interest in the business of service providers.
- Investment capacity of approx. 10 lakhs to 100 lakhs depending on the proposal.
- Suitable premises ad measuring 1000 plus Sq. Ft.
- Adequate Managerial Capacities.
- Business experience in the local market where we are seeking a franchisee is with strong desire to succeed, work well in a franchised organization.
- Integrity and ability to work well in a franchised organization. The willingness to personally devote full time efforts towards the day-to-day operations.
- The willingness to participation in comprehensive training and evaluation program.
- A strong and successful background with emphasis on interpersonal skills.
- People looking out for a chance to run their own business without being alone.
BENEFITS
HOW DO YOU BENEFIT BY BEING OUR FRANCHISEE BUSINESS ASSOCIATE :
As a part of this huge and reputed family you enjoy the following rights and facilities.
Affiliation & Recognition of leading name in the market : When you become our business associate you come under the umbrella of our brand name, which has been developed over the years through sweat, and efforts like maintain quality and integrity.
Technical Support : Beauty and our other Project is the most dynamic field today, what was hot in the market yesterday is outdated today. To make sure we keep updating our operations as soon as there is something new in the market. As a part of the, you would not only receive these updated operational & Marketing Methods & Strategy but your staff will also be given the necessary training by our expert in the field.
Recruitment and Training : When you become our franchisee you also become a part of the our family and so do all the personnel who work for the particular unit. Hence in keeping with our standards we make sure that you always have the best of the staff. In order to make sure that this happens our H.R. team who will recruit your staff, making sure that they are of the desired quality and skill sets. Our technical team who will train these selected personnel and bring them to a uniform standard maintained by us worldwide, will follow our H.R. Team.
Initial Set up and Guidance : We have a lot of experience n the general set up of a franchisee, we also have our experts in the field who will prescribe setup guidelines and will assist you in doing up the Franchisee.
Press Coverage & Ad Campaigns : We believe that advertising and promotions play a very vital role in communicating with the customer as to what we have to offer him and thus getting him over to the center. As a part of us you would benefit from this overall advertising, besides at regional level we make sure that all our centers carry out regular advertising and promotional campaigns by putting in their own share of effort and capital.
Guidelines for Local Publicity : Advertising and promotional activities would have to be carried out on a local level of ensure maximum awareness. However guidelines for the process would be designed by our experts and provided to you from time to time.
Periodic Franchisee Audit : We would periodically send our technical team down to your office to evaluate the systems and other aspects of the Business. This would be done to ensure uniformity in the terms of quality.
Large Scale Marketing Activities : Our Corporate marketing department carries out many business development activities and bags a lot of corporate deals. As a part of, you stand to gain from these deals if the respective client or project happens in your area.
Back up & Support :Finally you can always look to us for back up and support and can expect best from our experienced personnel. |
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INVESTMENT DETAILS
- SPACE (OWN OR LEASE)
- INTERIOR
- BASIC INFRASTRUCTURE ( 3, PH LINES, FAX, COMP/PRI,)
- EQUPIMENTS
- PRODUCTS
- ADVTG EXPENCES FOR 6 MONTHS
- PROMOTION & PUBLICITY
- LAUNCH EXPENCES
- SALARIES FOR 6 MONTHS
- TRAINING
- UNIFORM
INCOM FOR THE CENTERS
- BEAUTY, SKIN, HAIR.( IN HOUSE TREATMENTS )
- SLIMMING( IN HOUSE TREATMENTS )
- PROUDCTS (IN HOUSE)
- PROUDCTS (OUT DOOR)
- MEMBERSHIP PROMOTION
- HEALTH STATION IN CORPORATES
- CAMPS
- TRAINING
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WHAT FRANCHISE NEED TO HAVE
- WILL TO VENTURE &KEEN INTREST
- REQUIRED INVESTMENT
- SPACE
- INTERIOR
- BASIC INFRASTRUCTURE
- EQUPIMENTS
WHAT FRANCHISOR WILL PROVIDE
- BRAND NAME
- CENTRALISED PR ACTIVITES
- CENTRALISED ADVERTISMENT PLANNING
- TRAINING
- TECHNICAL KNOWHOW
- R&D SUPPORT
- MANAGEMENT SUPPORT
- MARKETING STARTEGIES
- SALES SUPPORT
- CORPORATE TIEUP
- CO BRAND TIE UPS
- BUSINESS PROMOTION ACTIVITES
- NEW PROUDCT LAUNCH
- SOFTWARE OPERATIONAL SYSTEM
- WEB SOLUTIONS
- CUSTOMER SUPPORT
- CENTRLISED CALL CENTER
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FULL FLEDG CLINCS WITH ALL TREATMENTS WITH TRAINING CENTER
- BEAUTY, HAIR, SKIN, SLIMMING AND TRAINING .
- AREA OF OPERATION 2500 SFT & ABOVE
- INVESTMENT : RS 50LKHS TO RS 60 LKHS
- ONE TIME FRANCHISE FEE RS 10LAKHS & 5LAKHS REFUNDABLE DEPOSIT & TURN OVER ROYALITY 20% PER MONTH
FULL FLEDG CLINCS WITH ALL TREATMENTS WITHOUT TRAINING CENTER
- BEAUTY, HAIR, SKIN, SLIMMING
- AREA OF OPERATION 2500 SFT & ABOVE
- INVESTMENT : RS 40LKHS TO RS 50 LKHS
- ONE TIME FRANCHISE FEE RS 10LAKHS & 5LAKHS REFUNDABLE DEPOSIT & TURN OVER ROYALITY 20% PER MONTH
FULL FLEDG CLINIC FOR BEAUTY , HAIR & SKIN. (LARGE)
- AREA OF OPERATION 2000 SFT & ABOVE
- INVESTMENT : RS 30LKHS TO RS 4O LKHS
- ONE TIME FRANCHISE FEE RS 10LAKHS & 5LAKHS REFUNDABLE DEPOSIT & TURN OVER ROYALITY 20% PER MONTH
FULL FLEDG CLINIC FOR BEAUTY , HAIR & SKIN. (SMALL)
- AREA OF OPERATION 500 SFT & ABOVE
- INVESTMENT : RS 15 LKHS TO RS 25 LKHS
- ONE TIME FRANCHISE FEE RS 5LAKHS & 2 LAKHS REFUNDABLE DEPOSIT & TURN OVER ROYALITY 20% PER MONTH
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FULL FLEDG CLINIC FOR SLIMMING
- AREA OF OPERATION I000 SFT & ABOVE
- INVESTMENT : RS 10LKHS TO RS 20 LKHS
- ONE TIME FRANCHISE FEE RS 5 LAKHS & 3 LAKHS REFUNDABLE DEPOSIT & TURN OVER ROYALITY 20% PER MONTH
LIFE STYLE CENTER
- KIT BASED WITH DR'S & DIET.
- INVESTMENT : RS 10 LKHS TO RS 20 LKHS
- ONE TIME FRANCHISE FEE RS 5 LAKHS & RS 5 LAKHS ON STOCK
TRAINING CENTRES
- WILL TO VENTURE &KEEN INTREST
- REQUIRED INVESTMENT
- SPACE
- INTERIOR
- BASIC INFRASTRUCTURE
- EQUPIMENTS
MARKETING FRANCHISE
- FOR BEAUTY , HAIR, SKIN, SLIMMING KITS
- INVESTMENT : RS 5 LKHS TO RS 10 LKHS
- ONE TIME FRANCHISE FEE RS 2 LAKHS & RS 2 LAKHS STOCK INVESTMENT BEAUTY STATIONS
- LARGE CORPORATES.(TAILOR MADE PROJECTS)
BEAUTY STATIONS
- LARGE CORPORATES.(TAILOR MADE PROJECTS)
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